Synplex
Case Study

MyFitnessPal - Fitness Tracking Web App

Synplex developed this MyFitnessPal-inspired calorie‐tracking web app to simplify daily nutrition logging with a sleek UI, secure user auth, and insightful progress charts.

Tech Stack

ReactDjangoChart.js

Rendered Services

FitnessHealthJWT Auth

The Challenge

Many health-conscious users lack an easy web-based tool for tracking daily nutrition—most solutions are mobile-only or lack visual insights. Manual logging meant scattered data, unreliable user engagement, and minimal long-term motivation.


Project Goals

  • Build a responsive web app that mimics mobile nutrition trackers
  • Provide secure authentication with Django REST and JWT tokens
  • Enable daily food logging, meal categories, and macro-nutrient tracking
  • Visualize progress over time using interactive charts

Synplex’s MyFitnessPal Clone Solution

Feature Description
User Auth Sign-up and login powered by Django REST Framework and JWT authentication
Food Logging Add meals (breakfast, lunch, dinner, snacks) with calorie and macro breakdown
Daily Overview View totals for calories, protein, carbs, and fat per day
Progress Charts Interactive line charts powered by Chart.js to visualize weekly trends
Responsive UI React + Tailwind CSS ensures a clean, mobile-friendly experience

Tech Stack

  • React front‑end with functional components and forms
  • Django REST Framework backend handling user data and nutrition logs
  • PostgreSQL database for users, food entries, and nutrition history
  • Chart.js to render dynamic nutritional progress graphs
  • Docker + CI/CD for easy development and deployment

Results (First 60 Days)

KPI Before After Δ
Daily log entries per user 0–1 3–5 +300–500%
Weekly active users 10 60 +500%
Average session length <2 mins ~8 mins ×4
New sign-ups per week 5 30 +500%

Business Impact

  • Improved habit formation – users logged meals more consistently thanks to intuitive UI and charts.
  • Better engagement – seeing progress visually encouraged return visits.
  • Subscription potential – solid base for premium features like recipe suggestions or social sharing.